Monday, September 08, 2008
A sign of the times?
I was amazed by 2 signs today on my travels. The first was outside The Norton at Meadowhead, coming south out of Sheffield along the A61. Today is Monday 8th September and this advertising board offered a Christmas 2 course meal for £7.99! A two course meal for £7.99 is good value but advertising now for Christmas is perverse. Christmas is over 3 calendar months away and advertising Christmas meals now is rather sad. I know that pubs are having a challenging trading outlook at the moment but talking about Christmas in September is madness. This advertising space could be put to far better use without it insulting the intelligence of people passing. We know what day it is and Christmas is far, far away. We are still on British Summer Time for goodness sake! There is something in the name here, summer time - not Christmas time, so shape up Sizzling Pub Company .
The second signs that caught my attention was a multi site advertising campaign for JD Sports . It features 2 designs, 1 for mens clothing and the other for womens clothing . Only thing is that both posters use models to display the clothing and your first impression is, WOW! what a dodgey character he or she appears to be. I wonder if they have an ASBO, take recreational drugs and are involved in criminal activity? I know that image sells but these images convey the threatening posturing of hoodies, bad people you do not want to know. This advertising campaign would not tempt me into one of their stores.
This cool dude will continue to get his sports style clothing from Sports Direct instead. Yes, the hood will go up but only when it is raining. I am not in the business of mugging old ladies or buying/selling drugs - I just walk the dog, yes - dog walking not dogging!
I was amazed by 2 signs today on my travels. The first was outside The Norton at Meadowhead, coming south out of Sheffield along the A61. Today is Monday 8th September and this advertising board offered a Christmas 2 course meal for £7.99! A two course meal for £7.99 is good value but advertising now for Christmas is perverse. Christmas is over 3 calendar months away and advertising Christmas meals now is rather sad. I know that pubs are having a challenging trading outlook at the moment but talking about Christmas in September is madness. This advertising space could be put to far better use without it insulting the intelligence of people passing. We know what day it is and Christmas is far, far away. We are still on British Summer Time for goodness sake! There is something in the name here, summer time - not Christmas time, so shape up Sizzling Pub Company .
The second signs that caught my attention was a multi site advertising campaign for JD Sports . It features 2 designs, 1 for mens clothing and the other for womens clothing . Only thing is that both posters use models to display the clothing and your first impression is, WOW! what a dodgey character he or she appears to be. I wonder if they have an ASBO, take recreational drugs and are involved in criminal activity? I know that image sells but these images convey the threatening posturing of hoodies, bad people you do not want to know. This advertising campaign would not tempt me into one of their stores.
This cool dude will continue to get his sports style clothing from Sports Direct instead. Yes, the hood will go up but only when it is raining. I am not in the business of mugging old ladies or buying/selling drugs - I just walk the dog, yes - dog walking not dogging!
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what no pumpkin pie night or bangers and mash night before xmas. do these people have no imagination!
aye far too early and yet another sign that all we are to business is another potential sale.
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aye far too early and yet another sign that all we are to business is another potential sale.
# posted by 
: 8 September 2008 at 18:41
: 8 September 2008 at 18:41Subscribe to Post Comments [Atom]
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